Service 03 / Performance Marketing

Paid traffic with a clear next step.

Targeting, creative, landing pages and conversion tracking, run as one system. Budget is agreed upfront and every rupee is reported.

Performance Marketing
Google AdsMeta AdsLinkedIn AdsGA4Landing pages

What's included

Everything it takes. Nothing you don't need.

Pick the parts that fit your goals. We scope the plan with you and agree deliverables before work begins.

01Google Ads

Search, Performance Max and YouTube campaigns built around the searches that convert.

SearchPerformance MaxYouTube
02Meta Ads

Facebook and Instagram campaigns for awareness, leads and sales.

Lead formsRetargetingLookalikes
03LinkedIn Ads

B2B campaigns aimed by job title, industry and company size.

Lead gen formsAccount targeting
04Conversion tracking

GA4, Tag Manager and platform pixels set up so we know which ads bring enquiries.

GA4Tag ManagerConversions API
05Landing pages

Focused pages for each campaign, with one clear action.

A/B testsFormsWhatsApp
06Testing & optimisation

Weekly bid, audience and creative changes based on what the data shows.

Creative testsBid strategy

How we work

From first call to steady results.

  1. Step 01

    Track

    Conversion tracking set up and checked before a single ad runs.

  2. Step 02

    Launch

    Campaigns, creatives and landing pages go live with a test budget.

  3. Step 03

    Optimise

    Weekly changes to bids, audiences and ads based on cost per lead.

  4. Step 04

    Scale

    Budget moves to what works once results are steady.

What we measure

Numbers that tie back to enquiries.

  • Cost per lead
  • Conversion rate
  • ROAS
  • Click-through rate
  • Impression share
  • Quality Score

Every month you get a plain-language report on these, with what changed and what we'll do next.

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